For 30 years we have been true to our own values - making fashion accessible to all. We are able to inspire all women to be individual, inclusive and dynamic. It's been a core value for us, always!
COLLECTION
Colour Crush
Our anniversary collection features timeless styles that are still trending here 3 decades later. Updated with contemporary trends and years of bestsellers, we have created a true "Colour Crush" collection. All styles are made in the finest colour palette and at prices like 30 years ago.
"Trends and tendencies should not be followed, just to do so. It has to make sense. And if it makes sense, it must be something that is made accessible to everyone". (Brand director, Helle Olsen.)